Luxury Hotel Logo Design & Branding

Oasis Resort

01.

The Project

Oasis Resort is a luxury hotel in Marrakech, Morocco. We were challenged with creating a premium look for this special place in North Africa.

The hotel was in a need of complete rebrand - from their logo on the hotel front to restaurant napkins. We knew that this kind of client needed something extraordinary - an unforgettable experience for their guests.
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INDUSTRY

Hospitality

LOCATION

Marrakech, Morocco

FIELD

Logo Design
Identity Design
Packaging Design

02.

The Goal

To seek inspiration, we researched Arabic decoration styles - these are full of interesting patterns and shapes that can serve as a starting point for the design.

We came upon The Famous Doors at the Golden Gates of Palais Royale. A well-known place in Marrakech, Morocco. Tiling of the Gates served as the main inspiration for the logo design.

03.

The Design

A brandmark was based on The Famous Doors at the Golden Gates of Palais Royale, complemented by prestigous-looking, modified typeface. The whole created a original, memorable look that definitely speaks luxury.

04.

The Conclusion

Again, we exceeded the expectation of the client, providing the work that was extraordinary. The logo is applied on hotel front, reception desk, door hangers, restaurant menus and many more places.